As any proud Coloradan knows, outdoor recreation is an integral part of living in this state. Not only are we celebrating record snowfall this season, we are elated to announce that the SIA Snow Show will continue to be in Colorado for the next 10 years!

Colorado serves as the nation’s best outdoor recreation industry laboratory for many companies. Companies can manufacture a new ski and then try it out on the slopes in their backyards. Outdoor recreation is a $13 billion industry in Colorado, and that’s not just tourism side of the sector. Manufacturers, suppliers, retailers and other associated businesses all play a part in the industry growth.

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